Archive for May, 2015

What You Need to Know About Branding…

Tuesday, May 26th, 2015


Every business wants to be a customer’s first choice. Building and managing a brand can play a significant part in making that happen. In a world of infinite choices, branding that helps people remember your company is more important than ever. Today consumers have a seemingly endless choice of retailers, products and services available at their fingertips online, or at the local shopping centres or shopping malls. Some feel that for national and international companies, spending large to create a corporate image or brand works, some feel otherwise.

Does that mean, a small business owner should just forget about branding? For small businesses, what sets apart the business can be factors such as high quality, craftsmanship, personalised customer service, faster turn around, local tips to help customers make the proper product selections, and similar qualitative factors. The most cost effective way to grow your small business is using the tried and true model of direct response marketing online and in print. A strong brand is invaluable as the battle for customers intensifies day by day. It is important to spend time investing in researching, defining and building your brand even it is a small business.

Etere Roll Up Banner

Tuesday, May 19th, 2015

Etere Banner

Roll up banner are one of the best advertising tools available in the present market. Roll up banners in a exhibition will help generate interest in the company’s product and build brand awareness. Vibrant color graphics and ease of use also make roll up banners a great solution for conventions and traveling salesperson. The trade shows and events are usually attended by a large crowd and it is important that the company provide proper directions to the visitors towards their stand and let them know about their products. Roll up banners can also be used  to attract the passersby to the companies exhibition booth through directional arrows and colourful images.  One of the most effective advantages of the roll up banners is the portability of it. The banner is retractable and so you can carry them easily. You can fold the banner and keep it anywhere, stored for the next use.

We are very happy to work with our new client Etere on their roll up banner design. We design high quality custom roll up banners for any usage. Our banners are designed from scratch based on your requirements. We take great care in the designs we produce to ensure that your ultimate aim is achieved.

Services vs Pricing?

Thursday, May 7th, 2015

Services vs Pricing

I chanced upon this interesting picture on Facebook, how’s true is it? I think besides the services, it also voiced down to the quality of work. Of course, one might say I can find a company that satisfies all 3 kinds, yes, it may be true. I also come across it as well but it can’t last in the long run. Something will give way. So quote for a thought? 🙂

Musikal Genesis DL Brochure & Roll Up Banner

Tuesday, May 5th, 2015

Musikal Genesis DL Brochure

A very common mini brochure is the A4 folded to DL size. You can put a lot of information on it and folded down to the DL brochure to send out easily. DL stands for Dimension Lengthwise. They are an ideal format to produce a compact and distinctive brochure or booklet. These popular DL brochures are perfect for promoting products and important information. We can make use of all 6 panels to capture the eye of the customer and maximise the advertising potential that this handy brochure offer. DL brochure is most often used for containing a summarised or introduction to a company, however they could also be used for providing information. Brochure printing is the window to your business which is why it is so important to get it right. Everything about a brochure reflects your business – the paper, finish, style and design.

Musikal Genesis Roll Up Banner

One of the other marketing tool is the roll up banner. The roll up banner is extremely popular because it offers a full-length visual area that is enticing to onlookers and passersby. It makes a great marketing tool. It is also easy to set up and takes only a few minutes to assemble. It is portable and can be kept in a compact carrying bag. It is also lightweight and suitable for hand-carrying to events. We are very happy to design our new client Musikal Genesis DL brochure & roll up banner. In this way, we can keep a consistent look and feel across both collaterals. We have the options to really make your brochure, roll up banner meet the demands of today’s marketplace.